The new Ritz-Carlton yachts will be luxury hotels at sea

The new Ritz-Carlton yachts will be luxury hotels at sea

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Luxury hotels are always looking for ways to outdo each other, from building infinity pools to custom fragrances in the lobby. But Ritz-Carlton has taken a slightly different approach to diversifying into the luxury yacht business.

The hotel company has announced that it is building three ships, and the first will be ready to sail to the seas in 2019.

The hotel brand has announced that it is building three boats The first will be ready to sail to the seas in 2019 Do not expect very full buffets or lobsters to come down when the boat docks at a pier
(CNN) – Luxury hotels are always looking for ways to outdo each other, from building infinity pools to custom fragrances in the lobby. But Ritz-Carlton has taken a slightly different approach to diversifying into the luxury yacht business.

Do not worry, you can still set aside an elegant suite in the sea.

“It’s a hybrid between a luxury cruise and a yacht,” Doug Prothero, Managing Director of The Ritz-Carlton Yacht Collection, told CNN Travel on this new venture.

The small boats, which will have space for less than 300 guests at a time, are designed to bring the Ritz-Carlton philosophy to the sea. This means a dinner with Michelin stars, personalized attention from the crew members and personalized itineraries along the coast.

Prothero, however, does not believe that only customers loyal to Ritz want to try the new yacht service. “The current cruise companies will look at this for their novelty, loyal Ritz-Carlton customers will come because it’s something new to the brand they love and so will people who would otherwise not cruise because they do not feel much like A (traditional) cruise. ”

“We think the third ship should be in the Pacific.”

Although the fares have not yet been announced and the itineraries have not been confirmed, tickets for the first trip will go on sale in May 2018, so you can mark that date on your calendar.




The new Ritz-Carlton yachts will be luxury hotels at sea The new Ritz-Carlton yachts will be luxury hotels at sea The new Ritz-Carlton yachts will be luxury hotels at sea The new Ritz-Carlton yachts will be luxury hotels at sea